Last information about the studies before the application deadline on 4 June, 2010
The rapid change in the world of media daily confronts publishers and media companies with new challenges. So, professional training of their employees becomes increasingly important to media entrepreneurs.
The Leipzig School of Media offers four part-time masters courses in the field of media: New Media Journalism, Cross-media Publishing, Content and Media Engineering as well as Corporate Publishing.
At Leipzig School of Media it is possible to receive a masters degree part-time with an expenditure of time about three days per month. According to a survey on correspondence courses, more than 80 percent of the personnel managers expect more commitment of employees with regard to external advanced training. More than two thirds of the questioned personnel managers would support this training financially. The Leipzig School of Media considers itself to be a centre of competence which fully prepares media professionals on new developments in this continually changing world of the media.
For the last time before the application deadline, all interested people get the opportunity to inform themselves about the courses at the information day of studies on 4 June, at 3 p.m. The information day takes place at the Leipzig "Media Campus Villa Ida" (Poetenweg 28, D-04155 Leipzig). In addition to information about the courses as well as possibilities of funding and scholarship, you will get the opportunity to participate in courses held by renowned lecturers from research and practice. The participation is free.
The University of Leipzig and the Leipzig University of Applied Sciences HTWK are responsible for the courses of the Leipzig School of Media. More information is available on the Internet at www.leipzigschoolofmedia.de.
The courses at a glance:
The masters degree New Media Journalism is primarily aimed at publishers, media and broadcasting companies or rather their journalists. The four-semester course combines technical innovation with journalistic know-how and is organised within an European network. Students will learn and consolidate the features of cross-media journalism, international media law, media systems and editorial management. The course concludes with the internationally recognised Master of Arts degree.
Even for media designers, content manager and computer specialists from Internet service providers, publishers or e-commerce providers, interactive contents are growing more into the centre of the digital chain of increase in value. The integration of social networks, the interaction in digital animations and computer games as well as the realisation of e-commerce applications are the driving forces. The masters degree Content and Media Engineering provides this knowledge. The four-semester course concludes with the internationally recognised Master of Arts degree.
People use different media according to their individual needs. Media companies and their employees have to use more channels and target groups more effectively. The four-semester course Cross-media Publishing enables media designer and content manager to create the ideal mix of publishing content for print, audio and video media - in terms of content and technology. The course concludes with the internationally recognised Master of Arts degree.
The course Corporate Publishing is designed for media creators in companies, associations and institutions. The production of media by corporations and organisations has developed to an essential part of integrated public relations. Print media, television comments, podcasts and websites require a varied and extensive expertise in the fields of strategic communication, public relations and marketing management, design and cross-media content processing from the corporate publishers. These skills are taught within three semesters. The course concludes with the internationally recognised Master of Arts degree.
Press contact:
Patrick Hacker | Kathleen Bendick
Phone: +49 341 – 562967-01 or –06
hacker@leipzigschoolofmedia.de | bendick@leipzigschoolofmedia.de